DREW BROWN RACING
The Perfect Marketing Opportunity
In today’s competitive business environment, maintaining product loyalty
and increasing market share is an ongoing challenge.
Motorsports has now become America’s #1 spectator sport. Its phenomenal growth over the past decade has generated a marketing medium that is unrivaled. All over the world, leading marketing companies have realized the marketing strength of motorsports sponsorship.
Companies have successfully leveraged their motorsports marketing at the consumer level to build brand equity, launch new brands and reposition existing brands as well as test new products. Motorsports marketing is a proven commodity and a smart investment.
Among the many benefits are:
An Attractive Fan Base - Motorsports fans are more likely to recognize and inquire about your products or services as a sponsor of the sport.
Exceptional Brand Loyalty - A majority of race fans go out of their way to buy products and services offered by companies involved in motorsports; Studies show 75-93% brand loyalty.
Increased Media Exposure – A properly executed public relations program will provide measurable value to a sponsor. Strong PR support will maximize print, radio, Internet and television exposure.
Attendance Growth - Motorsports has significantly outgrown all other major sports throughout the last decade. Average attendance figures dominate other major sports.
Promotions - Motorsports provides an excellent platform to launch unique promotions.
Entertainment - Hospitality events provide a means to inspire and reward employees or entertain existing or potential customers.
Drew Brown is a young, successful driver on the rise. Our goal is to develop relationships with companies that are focused on maximizing market dollars through providing a unique opportunity to enter the world of motorsports marketing, as well grow with this exceptional driver. If you are interested in further information on DBR and/or sponsoring him as he competes in the INEX Legends Series, please contact DBR Racing at (864) 918-3721.
DBR offers a variety of Sponsorship Plans
Costs Less Than
You Think
For all the benefits it brings, race sponsorship is your best marketing
bargain. Let’s face it,
racing sells. It sells
products, creates a dynamic image and brings in traffic like no other
promotional tool.
Title Sponsorship
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Entitlement of the entry
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Race Car Graphics/Colors to your specifications
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Featured signage on the front and side of the race car
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Hood (16 x 24)
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Rear hatch (16 x 16)
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Rear quarter (2 - 5 ½ x 34)
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Your identification on transport vehicle and trailer
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Your identification on driver and team clothing
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Sponsor mention in Winner’s Circle interviews
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Rights for you to use team personnel, car and equipment in advertising and promotions
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Product/service exclusivity
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Mention in all team press releases and promotional materials
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Pit access during races
Title Sponsor Package
Investment pricing per year.
Title Sponsorship may be
paid in monthly installments.
Associate Sponsorship
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Large signage/identification on the race car
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Optional placement dependent upon availability
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Hood (16 x 24)
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Rear hatch (16 x 16)
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Rear quarter (2 - 5 ½ x 34)
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Roof (2 - 8 x 18)
-
-
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Large signage/identification on the trailer and team clothing
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Advertising and promotional rights
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Product/service exclusivity
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Promotional program implementation
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Mention in all team press releases and promotional materials
Associate Sponsor
Package Investment
pricing per year.
Associate Sponsorship
may be paid in monthly installments.
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